Have you heard of the latest chemical-free makeup trend? You may have seen them on celebrities, but if you’re unaware of what they are, here’s a quick rundown. Chemical free makeup products were once only available in drug stores and department stores. But they’ve gained in popularity and are now available online for both savvy consumers and big name makeup companies to promote. If you’ve been looking for an alternative to chemical-based makeup, consider this type.

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Chemical free makeup brands provide products that can be safely worn (unless you suffer from a specific allergy) and are free of harsh irritants. The main problem with chemical-based makeup is that many of them contain harmful ingredients. They tend to work well within other beauty products, and help you attain many an Instagram-worthy photo. But, if you’re like most people, you use more than just makeup. In fact, many of us wear a ton of cosmetics, many of which contain harsh chemicals and parabens.

What makes chemical free makeup such a good choice is that they are made without synthetic dyes, fragrances, or unnatural substances. All-natural brands tend to be safer for sensitive skin, as they do not use materials that can irritate or inflame the skin. The chemical-free version of chemical-free makeup products also typically has fewer fragrances or perfume-like components. These all-natural products offer safe, effective alternatives for those seeking a chemical-free option.

When it comes to allergies, all-natural brands are leaps and bounds above their chemical counterparts. Chemicals frequently cause rashes or hives on sensitive skin, making them uncomfortable to wear. All-natural makeup products, however, are often hypoallergenic, meaning they do not cause adverse reactions. This means that you can wear chemical free makeup and skip the red-faced, puffy eyes, and other skin irritation that sometimes comes with traditional makeup. You’ll also avoid having to pay for eye makeup if your eyes are allergic to the material that the eyeshadow contains. Chemical free makeup also tends to be much less expensive than its chemical alternative, so it makes sense to try it out before purchasing a chemical-based product.

Perhaps the biggest benefit to chemical free makeup is that it’s all natural. That means no preservatives, fragrances, dyes, or colors. You don’t have to worry about ingesting any chemicals when applying makeup. No one wants to get into the habit of wearing chemical-based makeup, especially when there are safer, organic options available. Organic makeup may be more expensive than makeup with chemicals, but it’s definitely worth the extra cash. And because organic products tend to last longer, using them instead of chemical-based products can save you hundreds of dollars in the long run.

Finding the right chemical free makeup is not as easy as it sounds. Many major manufacturers have avoided using chemicals in their makeup products for fear of lawsuits, but the best place to look is online. Many online retailers sell organic makeup that is free of harmful toxins, as well as a variety of makeup in different fragrances. You can easily browse through the makeup aisle and find something that will suit your personal preferences.

Even if you can’t afford to buy chemical free makeup, there are many alternatives available. Organic foundations, powders, blushes, and lipsticks are much less expensive than typical brands. Organic foundations are made without chemicals and are often free of gluten or lactose, which make them perfect for those with food allergies. Powder is a great way to add interest and dimension to your existing makeup collection, and can even be used during the day when wearing a simple foundation. Lipsticks and glosses can be applied with a sponge or brush, but they are not as long-lasting as powders, so they should only be used in the evening.

The hardest part about switching to chemical free makeup may be giving up the expensive brands that you’ve grown accustom to. But you’ll also have the satisfaction of knowing that you are not harming your body or exposing yourself to dangerous additives and chemicals in cosmetics. It’s a small price to pay for a healthier, safer lifestyle. Make sure to educate yourself about the dangers of chemical free makeup before making the switch.